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Content Writing Tips To Help You Sell More

When you are trying to communicate your message, exceptional content is vital.  What is the definition of “exceptional?”  “Unusual; not typical.” That means the content you create needs to be well thought out. Your high-quality content can help you generate traffic,...

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Four YouTube Mistakes You Need To Avoid

All over the world, businesses are reaping the benefits of marketing through various social media channels. A favorite and for good reason is YouTube.  Let's take a look at some interesting facts. The very first YouTube video was uploaded on 23 April 2005. The total...

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Speaking Your Target Markets Language

One thing you cannot fake on social media is authenticity. If you try to put across a fake persona that is not you, eventually people will find out, and your reputation will be ruined. Part of speaking your market’s language is not so that you can trick them into...

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How Videos Can Boost Website Traffic

You’ve heard the buzz about video marketing but you are not sure whether or not you should be investing in it. I totally understand how you feel.  You have people coming out telling what you should and shouldn't do but the truth is you need the facts. Yes, video can...

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Basic Design Principles For Your Website

The best graphic designers often possess natural given talent, along with years of specialized training, but that doesn’t mean you can’t create lovely image assets for your blog or website.  I remember early on I took a number of classes in photoshop to be able to...

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Why Your Blog Needs Visually Appealing Graphics

When I review websites for many of my clients, they have a blog but they are not visually appealing. Nothing compels you to continue reading. You’ve probably heard that content is king. While it’s true that quality content is essential, today, those who blog need to...

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7 Steps To The Perfect Social Media Ad Campaign

Have you ever placed an ad only to find it flopped? Well, you are not alone. The truth is paid social media can offer great returns on investment (ROI) and connect you to the right audiences with laser precision. That is of course if you are using the platforms...

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5 Tips For Selling Without Selling

Most business owners will tell you that they hate selling.  Even salespeople will tell you that they don’t like selling. But here’s the thing.  At one time or another, every business owner must engage in selling. You must sell your products, your services, and...

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