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8 Must Know Rules For LinkedIn

2/24/2015

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The other day I talked about the 6 Ways to build a LinkedIn page.  Today I wanted to share this infographic from Sprout Social on "How To Get The Most Value Out of Your LinkedIn Posts. 

How to Get the Most Value Out of Your LinkedIn Posts
Courtesy of: Quick Sprout
One important tip I found helpful what  that LinkedIn is more effective for  B2B content marketing than all other social channels.

I like to show my clients  data to back up the effectiveness of a visual marketing strategy.

Rule number 5 does this nicely: Including up to 8 images when you publish on LinkedIn is associated with a greater number of LinkedIn  likes, comments, shares and views.

Another area I work with clients on is their content marketing strategy.

Rule number #1 addresses this:
35% say they have a documented content marketing strategy
48% say they have a content marketing strategy but it isn't written down
60% with a documented strategy get better results than 32% of those who have a verbal strategy.

As with anything type of marketing you want to make sure you are maximizing your efforts so knowing when to post is extremely important.

I would suggest that you write these times down so you can keep them handy.

Best times to post:
Early morning: 7 to 8 a.m.
Lunch time: 1 to 2 p.m.
Early evening 5 to 6 p.m.

There's so much great information in this infographic and I'd like to hear what you found helpful.

Leave your thoughts and comments below.

Share this post via the social icons below:)

Be Savvy and Successful!
Toni Nelson - Visual, Video and Content Marketing Specialist

P.S. Want to learn how to get the most out of LinkedIn?  Click the image below:


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