There are many keys to success. In this TED talk you will find a four letter word describing success and when I heard it I said, "yes!"
When I started my first business almost 30 years ago it was partially because of this four letter word that I succeeded.
Whether you are starting a business or have a business, ask yourself if it applies to you as you watch the video.
Have you ever opened your inbox to find an email that says something like: "Make a $1,000 a day while sitting on the beach." Do you think that's possible? Are you busy chasing after that shiny object or are you using this four letter word: Grit. Here's the definition of that word: "courage and resolve; strength of character."
That's what it takes to start or run a successful business. Can you have your business run on auto pilot? For some that may be true.
I would venture to say that even people like Richard Branson check in on their employees, go to board meetings and are involved in their business so that they run like a well oiled machine. No one cares about your business the way you do. You need to be part of it and make sure it runs smoothly.
In the early stages of your business there are certain systems you need to have in place. It's having that foundation that will help you continue to grow.
If you run a service based business you might have employees but you still need to make sure they are representing you and your company properly.
I knew a business owner who ran an office supply store. He came in everyday and had great employees. When his wife suffered a stroke he had a very difficult time. He still came in several days a week even though he had those employees in place. As time went on it became clear that unless he was there the store would not thrive and survive. Although he was generous to his employees they started demanding higher wages because he was gone a couple of days a week. He was crushed to think that he was such a good employer and yet this was how he was being treated. He decided to do what was best for him and his family and he closed down the store. Those 4 employees had to find other jobs.
This business owner had his store for about 30 years. He was well established, well liked. The type of business he had did not allow for him to "sit on the beach" and make $1000 a day while sipping a refreshing drink.
Can you take vacations? Of course you can but when it comes to leaving your company for extended periods of time you need to exercise caution.
Every business owner needs to think about their business model and how it relates to them being present. For example a dentist who owns his own business knows if he isn't there no one else is going to perform the services he does. She or he, structures their accordingly.
Running a successful business isn't easy but it is highly rewarding.
What do you enjoy most about owning your own business?
Leave your thoughts and comments below.
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Be Savvy and Successful!
Toni Nelson - Marketing Entraineur
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