Why we like, comment and share on Facbook

Have you ever visited a Facebook Fan Page and saw a lot of sharing and commenting?  Does it make you wonder how you could improve your page?

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Let's focus on these 3 areas in this infographic.

Courtesy of: Quick Sprout

Why we "like"

Here's an interesting fact: 44% of Facebook users "like" content that is posted by their friends at least once a day with 29% doing so several times a day.  Are your friends visiting and commenting on your page?

21% research brands looking for specific products/services.

Why do we comment?

Research indicated that users in an ongoing experiment have found personal messages are more satisfying to receivers that one-click communication of likes.

Why we post

Facebook conducted a study and found that over a 17 day period 71% of users type out at least 1 status or comment and decided not to submit.  On average users changed their mind about 4.52 statuses and 3.2 comments.

What I found extremely interesting from my research is that everything you type on Facebook stays on their servers.  Even if you start to type and change the text that stays on Facebook's servers.  Pretty interesting don't you think?

Why we share  

43% share important things, 30% recommend a product or service, 10% share they are in the know.  


Take note of the information in this infographic and learn to leverage the power of Facebook.


What's you number one way you get traffic from Facebook?


Leave your thoughts and comments below.


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Be Savvy and Successful!


Toni Nelson - Marketing Innovator, Brand Strategist, Award winning Videographer/Photographer