Speaking Your Target Markets Language

Speaking Your Target Markets Language

One thing you cannot fake on social media is authenticity. If you try to put across a fake persona that is not you, eventually people will find out, and your reputation will be ruined. Part of speaking your market’s language is not so that you can trick them into...
5 Tips For Selling Without Selling

5 Tips For Selling Without Selling

Most business owners will tell you that they hate selling.  Even salespeople will tell you that they don’t like selling. But here’s the thing.  At one time or another, every business owner must engage in selling. You must sell your products, your services, and...