Video Players

As you learn more and more about video marketing you'll see all the variables that are involved.  For instance did you know your video player can actually add or detract from the success of your video?  Here's how:

According to a new study from the University of Massachusetts Amherst and Akamai Technologies viewers give you 2 seconds for your video to load or else they are gone.

Remember we always talk about the fact that people want information fast.  They don't want to wait around so it's not surprising that by 10 seconds into the video if it's not loaded you'll loose about 40% of the people.  For every second of video that doesn't start to play there's a 5.8% increase in the viewers that leave the video and probably your site! 

What this means is you need to be careful when it comes to choosing your video player.  Incorporating a video marketing stategy entails more than just video.

Check back often for video strategy tips to make your online video a success.

Toni Nelson - Nelson Photographers & Videographers
941-662-0022
Business Videos